When I self-published my first novel, I finished it and uploaded it and waited. That’s when I learned how important marketing the book is. I also learned through the next several books how important it is to take advantage of each tiny phase of a book launch for marketing. That’s what this blog post is about.
I have made a checklist for beginners so you can print it out and have it with you when it’s time to launch your first book, or a subsequent book. I believe it will be very helpful to you.
THE VIDEO ABOUT THE BOOK LAUNCH CHECKLIST:
Aside from the checklist, I have made a strategy video where I go over the checklist and give you an overview of how the launch happens, what is involved and how to set yourself up for the best outcome. I consider a good outcome to be a smooth and timely launch, and within a week to 10 days, you have at least four to ten nice reviews. It sounds easy, but for new authors, it’s not — But it is possible.
NEWSLETTER PROMOTIONS:
The following websites are ones where you build a email list and your books will be featured on these websites. Bookfunnel and Siteorigin both offer “author swaps” where you can swap your featured book with another author who has a sizable list.
I’m not a seasoned marketer and don’t even consider myself that good at it, and even I was able to build an email list of 5,076 emails within a two year period. To me, this is amazing!
Bookfunnel.com
Siteoriginapp.com
Instafreebies.com
AMAZON MARKETING STRATEGIES:
Amazon ads is a very complicated program to learn. I only touched on the ad strategy in this checklist video. There will be more Amazon ad videos coming in the future.
Below I have left a list of book marketing websites that as a beginner I used. Now that I have built a newsletter, have a website, and post regularly to social media. I rely mostly on purchased ads with FreeBooksy, BargainBooksy, FussyLibrarian and purchased Amazon Ads. But you may find the following links helpful so I’ll leave them for you to try out.
ADDITIONAL MARKETING WEBSITES
- Freebooky
- BargainBooksy
- BuyASeriesPost
- BuyADealOfTheDay
- ReadersList
- Bookbub
- BookSweeps
- Derek Murphy’s Page with Promotion Recommendations
- GoodReads-List a Giveaway
- Draft2Digital – Sales tools/New Releases
- The Fussy Librarian – Free and Paid Promotions
- Kindlepreneur – 127 Free and Paid Promotions List
- BK Nights on Fiverr.com – Offers a different promotion for books that are marked down and free. For the free ebook, you don’t get to choose a date. They choose for you. (Permafree only?)
- BookAngel – This is for the Uk and your book must be listed on Amazon UK
- BargainBookAngel – This is for books that are listed for .99p on Amazon UK
