Book Launch – Read First Chapter.com

Where to Find Beta Readers

WHERE TO FIND BETA READERS
DEPENDS ON TWO THINGS:

Blog-MoneyvsTime

Some writers have no-to-little money to work with and they will take one route. Other writers have no time but have some money to work with. Where you are on this road will determine what your choices are.

I HAVE TIME BUT NO MONEY:

beta-reader-ideasThis could be a person who works full time, lives alone, or has a few kids and there is just not enough extra money around to fund all the things necessary to do when self-publishing a book.  Not to worry. There are a few choices for you.

Goodreads.com is an active website for readers and authors and is filled with other authors who are also looking for help to publish their books. The trick is to find them.

If you search "Beta Readers" in the search box on Goodreads, it will bring up all of the beta reader groups that are available to you at that time.  You can access this under the community tab on the navigation menu. Be sure to read the rules and regulations for the specific group because the last time I looked, there were a few Gestapo-like warnings and instructionals about  how people should post.

If you happen to be extraverted or bubbly, good with people, you will have no trouble finding someone in one of these groups or forums to help you. I'm introverted and don't do well in these large groups because I always feel like I'm bothering people.  But not everyone is like this, so if you are good at making acquaintances and friends, give Goodreads a try.

Try to google "beta readers" as well and you will find other forums that claim to have people willing to read your book.  I never gave this much patience because I chose to just pay someone.

TRY A FAMILY MEMBER AS A BETA READER:

If you have a family member who you can trust to give you honest feedback and gentle criticism, this is probably the best choice.  Make sure it's someone who will want to do a good job for you and they will know you are counting on them. That's what I did.  My Aunt Gen offered to read my books and I jumped at the chance. She read them and kept a notepad by her book and jotted down everything she thought about.

I also had a friend who needed computer help and I bartered with her for beta reading.  That was also a great experience.

The trick to making working with amateurs, so to speak, work is knowing two things.  (1) Your readers will feel that they have to give you some level of criticism so you have to be ready to make that work for you.  I'll go into that below.  (2)  The second thing is that sometimes people will give you advice about writing books that come out of left field.  They will not know what they are talking about, so it's important to be prepared for this.  Just be ready to thank them for their ideas.

Once you have chosen a family member or friend to beat read for you, you need to direct their attention to what it is you are interested in having them do. Tell them that after they read the book, you will want to know the following 5 things:

  1. Do you like the characters?
  2. Is the plot easy enough to follow or was it confusing at any point?
  3. Were there any plot holes or anything about the plot that felt unfinished?
  4. How were the character and location descriptions?
  5. Did my prose read easily or did you find yourself having to re-read sentences sometimes?

That's it.  Let them have the book with those questions.  Then after they're done, you can ask them other questions.  By guiding them as to what you want to know, you will get feedback and criticism that is helpful.





I HAVE MONEY BUT NOT TIME:

If you are working, raising kids, or just working 60 hours a week, you probably have a few extra dollars and will need to get someone two help you for a reasonable price.  There are full industries that have sprung up around the entire self-publishing industry, but it's important to know how not to be ripped off!

I used Fiverr.com for my beta readers.  I found someone who was willing to read my book and give me feedback.  The person I chose read the book in Microsoft Word and she used commenting in the Track Changes feature.  I hadn't thought of this myself at that point.  She commented all throughout the book.  This was so valuable because it was like being in the reader's head when she read the book.

I gave her my list of 5 questions above and between her answering the questions and commenting throughout the book, she did a great job.  She charged me $80.  This was back in 2022 so it may have gone up to $100, but I believe it's still worth it.

I have become a repeat Fiverr user as I have had nothing but good experiences on their website.

Here is a video you may like where I go over pretty much the same material I just explained in the blog post.

 

 

Book Launch – Early Market Research – Part 3

***    EARLY MARKET RESEARCH   ***

While your book is still being edited, you can do early market research.  Begin by going to Amazon.com and searching out your main category.  Record the names of the authors, the name of the books, and any series names.  These will come into play later on when I tell you about two YouTubers you should watch and subscribe to.

Below are two videos from these two YouTubers who really helped me the most when it came to marketing eBooks on KDP and also researching eBooks with marketing in mind.  You should watch these videos and comb their video library for other helpful advice.   The only additional thing I will mention is that I also scroll down the book pages on Amazon and notice what other categories my competition is listed in.  Write the category names down.  You will get many more categories this way as Amazon is adding new ones all the time!

PICKING THE BEST CATEGORIES FOR YOUR BOOK LAUNCH:

Below is the video from Self Publishing Titans.  He offers a free tool that I have used and it is great for picking the best categories for your eBooks.  The tool is free and it's a cinch to install.  He goes over the tool and what it can do in the video below.  I would also recommend that you subscribe to his YouTube channel as he has amazing insights and his videos are straight to the point.



I learned from Self Publishing Titans about doing my pre-launch research.  I found many more categories that I never knew existed.  By doing this early research, I was ready with my 7 keywords and 10 book categories that I would need when it came time to upload my eBook.  So have a look see at his video.

THE BEST LAUNCH STRATEGY VIDEO:

Below is a Best Book Launch Strategy video that I found amazingly helpful as a beginner.  He also has wonderful insights into how the algorithms work, etc.  Be sure to watch the video and subscribe to Dane's channel as he has a lot of great information.

This could take several days, but your eBook is with the editor anyway,  so you should have the time!

Book Launch – Writing Descriptions and Blurbs – Part 2

***    WRITE DESCRIPTIONS & BLURBS   ***

I start by writing a rather long (350 to 450 word) description.  This is good for Amazon and the paperback cover.  To be honest, I’m not that great at blurbs and descriptions, so I find someone on Fiverr and have them write a blurb and description.  I paid about $25.00 a piece for two blurbs.

From the larger description, I keep reducing the description down to one or two lines.  I do this because if you run ads on Amazon, you only have a couple of sentences.  Same with Bookbub and some other websites.  So it’s a good idea to do this when you have the time.  I get antsy when my book is being edited so this is a good way to spend my time!

I also begin work on 3 new possible stories for new novels to get my juices going.

***   CREATE A LAUNCH CALENDAR   ***

I don't pick a launch date until my book is back from the editor and ready to upload.  I prefer stress-free writing and launching, so I wait until I'm ready to go.   Once the book is done, I pick a date 2 months away.  This gives me a chance to get Advance Review Readers and some feedback from at least some people.

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You can create a separate Google calendar for this.  I use an Excel sheet, as shown above, and fill in the dates and what is going on at that time.  This allows me to keep adding and removing things.



Book Launch – From Proofreading to Editor – Part 1

***    FROM PROOFREADING TO EDITOR    ***

Book-Launch-Front-page

Go over your proofreading check list and make all the changes.  Read it on NaturalReader.com or use Microsoft Word to read it aloud to yourself.  Then hand it off to an Editor.   They will take a minimum of one month to do a line edit.

Once the Editor has the book, I usually rewrite the first chapter to see if I can improve upon it.  And often, I do the same for the last chapter.

***   BEGIN ON YOUR BOOKCOVERS   ***

If you do your own creative work, make at least one eBook cover.  The template for Amazon KDP is 1600 pixels wide x 2560 pixels tall.  Make the front cover using the template and a back cover using the same template.

If you do not do graphics, find a eBook cover maker on Fiverr or somewhere on YouTube.  Copy about 5 book covers from your genre to show to the eBook  creator.  Tell him/her that you want yours to “fit on the shelf with these”.

The Paperback cover will need to know the page count in order to get the proper template from KDP.  When you have a page number for the paperback, go to the KDP Paperback Calculator:  https://kdp.amazon.com/cover-calculator  Once you have your template, you can add the front eBook cover and the back eBook cover that you made and blend them.