KDP Formatting | Book Branding – Branding a Series

HOW TO BRAND YOUR BOOKS:

LET'S START WITH BRANDING BOOK COVERS:

Whether your book or books are stand-alone books or a series, it is important to take a little time and decide on how you want to brand your books. After a while, your readers will get used to your brand where they will be able to spot a new book with just one glance.

Branding your books also makes the books appear more professional. This process that I will cover in this blog post is easier than you think. It takes about an hour or so of research.

There is a video below where I go into a bit more detail about how to surf around Amazon.com and pick and choose elements to add to your own signature brand.

Below is one example of how Author Lori Roberts Herbst brands her books with the same dog and cat, similar colors, on the front of the book.

Below is an example of how the fonts alone and a "sweet couple" on the cover can create a signature look. This would be an easy one for anyone who is self-publishing and on a tight budget.

And here is one last example for the blog post. Author BJ Bourg uses not only the same author and title font, but also each book begins with "But not . . ." Great example of marrying a series together.

ADDITIONAL BRANDING IDEAS:

Shared background picture
Shared background color
Shared tonal color
Fonts & Title Placing on Covers
Motifs and/or graphic designs
Glow behind cover figures

In the video below, I go over several examples showing you the different ways that authors brand their books. You can pick and choose which elements you like and come up with your own unique look.

Go to Amazon.com, look up your genre, and then begin searching around. In no time, you will come up with a way to create a signature look you really love.

IF YOU SELF PUBLISH YOU CAN REDESINE A COVER AT ANY TIME

If you have published a book or two -- or maybe three, and you're just learning about branding, you may choose to do a cover redesign. Just be sure you have a little extra time on your hands because you will need to change up the books on all the websites including Amazon, Bookfunnel, etc.

You may also need to redo or create anew marketing pictures. But a cover redesign is a good way to create a new buzz about a book that's losing attention. A new cover can suddenly get you some 'new kid on the block attention'.

NOW LET'S TALK ABOUT BRANDING THE INSIDE OF THE BOOK:

CHOSING FONTS:

Different fonts connote different moods. Look up romantic comedy books and notice that the fonts used are very whimsical or comical in some way. They go with the theme of the book. Vampire books have several fonts that are used over and over again as they have a very 'wicked or scary' look to them.

One hour of research online and you will find the best choice for a cover font. Remember, you want to fit into your category and genre but make the font your own.

STYLIZING YOUR EBOOK MANUSCRIPT:

eBooks all need to be formatted for what Amazon is calling "easy flow". The reason for this is because eBooks are read on eReaders, Amazon eReaders, Tablets and even online. The Kindle app allows readers to change the fonts, choose a theme, change the size of the font, and even change the background of the page color.

So when you upload a book onto KDP, especially as a Word document, it is uploading one paragraph and one headline at a time. Then when it delivers the books, it is like pouring the book onto an eReader like a glass of iced tea. Most of the font choices will be ignored in this upload. EVEN IF YOU EMBED THE FONTS!

DROP CAPS VS. FOUR WORDS CAPITALIZED:

Because of the easy flow, I've tested the drop caps several times using my phone and tablet and it didn't get it right from every size. So I would caution anyone, especially newbies, from attempting to use even Drop Caps on the first paragraph. If you have having the book professionally formatted, that's fine. But if you are doing it yourself, an easier way to give the first paragraph a bit of personality is to capitalize the first three or four words. It gives the same stylish flair to the first paragraph without the worry of what the easy flow will do to it.

UPLOAD AS AN EPUB FOR MORE CONTROL IN EBOOKS:

However, if you really want to have control over the chapter title font and use a fancy normal font, number one, you need to have the license for it. If you choose a Microsoft font, you won't need any licensing. But any other font that you get off the internet, you will need a license. A good place to look where they have fonts you can use anywhere is dafont.com.

Secondly, you will need to convert the word document into an ePub so that the different fonts are added to the style sheet. There is a program called Sigil that helps with this conversion. If this sounds like Greek to you, it's because it has to do with computer coding. I also have a video on my channel about using Sigil to create chapter headers.

I uploaded the sample above using Word and all the different fonts. None of them worked even though I had embedded the fonts in the options section. The Ebook converted them all into a default font. However, when I converted the same manuscript sample into an ePub then the book did show the different fonts.

FORMATTING PAPERBACKS & HARDCOVERS:

Now, you will upload pdf files for the paperback and hardcover manuscripts, so you can use whatever font you want. You will need to embed the fonts in the document (which is done from the options section) but however your book looks in the pdf, it should be okay.

The only part that gives anyone trouble is in the odd page vs. even pages. If you don't get that right, even the PDF will throw in empty pages. So be sure to see my formatting video on that.

A FEW LAST TIPS ON BRANDING:

First line - Initial caps vs. drop caps (See above)
Indents & line spacings - be consistent - give the reader some breathing room.
Chapter headings and subheadings - If you want anything fancy, you will need to convert to an ePub.
Scene endings - Be consistent, always use the same markings.
~ Meanwhile ~ Chapter indicators - Be consistent
Chapter title spacings - Be consistent
Offer 10% of next book in the current book.
Include a link to join your newsletter
Include a link to leave a review

CONCLUSION:

It's really that easy to brand your books. It just requires a little bit of forethought and an hour or two of research. Below is a video where I cover the research a little more in depth.

BRANDING COVERS:

https://youtu.be/4tyRNjT5F7o

BRANDING THE MANUSCRIPT:

Book Formatting – 6″ x 9″ Manuscripts

In the video below, I did an instructional about how to start out with a blank Microsoft Word document and build an eBook template and then after saving that template, to make a few changes and turn it into a template for the Paperback and Hardcover books.

What makes this possible is choosing the 6" x 9" print size for the paperback and hardcover. At the present time, KDP only allows you to print a hardcover in the 6" x 9" size. So if you choose to create your paperback in the same size, then you can use this same template to make all three books.

EASY FLOW EBOOKS:

What makes it possible to use a 6" x 9" ebook template for the eBook is the easy flow settings that are needed so that eBooks can fit on any size eReader, tablet, or phone.

When you upload an eBook, you are really uploading a series of Chapter Headers and paragraphs. It is converted behind the scenes into the computerized language of ePub, and then delivered like a pitcher pouring a glass of tea. It is delivered one paragraph at a time. Then the reader can adjust the text size and color, the background color and even the font style. So as long as your paragraphs and headings are set up correctly, you won't have any trouble.

PAPERBACKS & HARDBACKS:

If you choose the same size, the manuscripts are the same. The cover dimensions will be off and you will need a different sized book cover for each, but the manuscript will work for both.

SHOULD YOU MAKE THEM ALL THE SAME?

thinking women with question mark on white background

The paperback size should be guided by the genre you publish in. If the books are around about the 6" x 9" size, then you're good to go, but if they are smaller, like 5.06 x 7.81 -- which is the size I use -- then you will have to make thee different templates.

But once you watch this video below, you will be a pro at making templates for whatever size you need.

HERE IS A SNAPSHOT OF THE PAPERBACK & HARDCOVER MARGINS:

Below are the settings for the Paperback & Hardcover.

CHANGES FOR THE eBOOK:

Gutter: change from 0.13" to 0
Change mirror margins to normal margina
Change Section Start to "New Page" (or next page)
Change headers and footers from 0.35" to 0.5"

REMINDERS FOR ALL MANUSCRIPTS:

Be sure to remember to embed fonts into your documents. Go to File > Options > Save > Scroll down until you see this section about Embedding the fonts. Only check the first box. This information is from KDP.

What Eleven Extra Pages Are Needed in a Published book?

This book is for beginners who are publishing their first or second novel and they are still a little skittish about what else goes into a book. I’ll lay it out so you can easily follow the list and be confident that you’re not forgetting anything. These page suggestions are taken from the publishing industry. These are the pages that appear in a book published by a publishing house.

Often the pages before a book starts are referred to as “front matter”. Pages 1 to 6 would be considered Front Matter. The rest of the pages after the book is inserted are considered Back Matters.

PAGE 1: A Title page with only the name of the Book. The font is usually big enough for the title to stand alone. It is usually centered on the page horizontally and vertically.

Page 2: Either a blank page or a Books by Page. If you have other books that are published, you can list them on this page. The title should be something like “Other Books by AUTHOR NAME”.

Page 3: A second Title Page, but this one will have the name of the book, and below it the name of the author. Again, this is in larger font and it is centered vertically and horizontally on the page.

Page 4: Copyright page. I am not a lawyer so I can’t give you any information that is legally correct. However, I can tell you that I cobbled together different verbiage that I found in other author books. I made it long enough to cover my bases, but not too long. Below is the verbiage that I used.

COPYRIGHT:
This book is a work of fiction. Names, characters, places, and incidents are the product of the author’s imagination or are used fictitiously. Any resemblance to actual events, locales, or persons, living or dead, is coincidental.
Copyright © 2024 by AUTHOR NAME
Forward copyright © 2024 by AUTHOR NAME
Preview of this book copyright © 2024 by AUTHOR NAME
All rights reserved. In accordance with the U.S. Copyright Act of 1976, the scanning, uploading, and electronic sharing of any part of this book without the permission of the publisher constitute unlawful piracy and theft of the author’s intellectual property. If you would like to use the material from the book (other than for review purposes), prior written permission must be obtained by contacting the publisher at AUTHOR’S EMAIL.
Thank you for your support of the author’s rights.
Then you can put the name of your publishing company, if you have one, otherwise, leave the rest of the page blank.

Page 5: Table of Contents. eBooks require links for chapter beginnings and Paperback and Hardcover require page numbers.

Page 6: (If applicable) Any maps that you may be including in your book.

Page 7: Next comes your book.

Page 8: Note to Readers.

Dear Reader:

Thanks for giving your time to read this story. I hope you enjoyed it.

As a new fiction author, reviews are very helpful to me. If you enjoyed this novel, I’d be so grateful if you would leave a review on Amazon.com. Here is a direct link: (Add link to the review for this book).

[In order to create a review link, you will need the ASIN number of your book. Then swap out your ASIN Number or ISBN number for the X’s in the link below:

https://www.amazon.com/review/create-review?&asin=XXXXXXXX]

I love to hear any feedback about the book and enjoy interacting with my readers, so please feel free to email me at AUTHOR EMAIL

Thanks again!
AUTHOR NAME OR SIGNATURE

Page 9: What’s Next on your Reading List?

Verbiage: Below is a chapter or two of my next book (or the next book in a series) for you to sample. I hope you enjoy it.

Then insert up to 9% of the next book. I keep it under 10% in case you are in Kindle Select. They allow up to 10%, but I like to keep it on the lower side.

Page 10: About the Author: Add a biography of yourself. Be sure to add a contact email as well as a little personal information.

Page 11: Acknowledgements: This page can go here or in the beginning of the book. You can put it in lieu of “Other Books By Page.” If you do use the Acknowledgements in the beginning of the book, then you can add the Other Books By Page here at Page 11.

Microsoft Fonts for Books and Book Covers

Which font should you use when self-publishing? The more choices we have, the harder it gets to choose.

I always chose Times New Roman as that was the font default in journalism, for books and newspapers for my entire life. However, since Microsoft added hundreds of fonts, I now see any number of fonts show up.

Below are the most common fonts in my opinion:

As you can see from the picture above, even fonts of the same size are heavier and lighter than each other and even the numbers are larger and smaller. My favorites are Times New Roman and Trebuchet MS.

BOOK COVER FONTS – Pretty Fonts:

When it comes to Book Cover fonts, that’s another story. You want something that is attention capturing. I have gone through all of the fonts in Microsoft Word and below I have created a large list of the ones that would be appropriate for book covers.

Often you may want to also have fonts that are heavy and bold. I again went through all the fonts and made a table with those fonts too. I also added some old fashioned and vampire-like fonts.

I remember being new and overwhelmed while planning my first book cover. There were too many choices and I was trying to find the best fonts to “fit in” with other authors. In the beginning, this was very important to me.

I hope this helps.

You can print out this page or you can screen shot and save on your computer. But if you want to download copies of these lists in one download, click below:

Where to Find Beta Readers

WHERE TO FIND BETA READERS
DEPENDS ON TWO THINGS:

Some writers have no-to-little money to work with and they will take one route. Other writers have no time but have some money to work with. Where you are on this road will determine what your choices are.

I HAVE TIME BUT NO MONEY:

This could be a person who works full time, lives alone, or has a few kids and there is just not enough extra money around to fund all the things necessary to do when self-publishing a book. Not to worry. There are a few choices for you.

Goodreads.com is an active website for readers and authors and is filled with other authors who are also looking for help to publish their books. The trick is to find them.

If you search "Beta Readers" in the search box on Goodreads, it will bring up all of the beta reader groups that are available to you at that time. You can access this under the community tab on the navigation menu. Be sure to read the rules and regulations for the specific group because the last time I looked, there were a few Gestapo-like warnings and instructionals about how people should post.

If you happen to be extraverted or bubbly, good with people, you will have no trouble finding someone in one of these groups or forums to help you. I'm introverted and don't do well in these large groups because I always feel like I'm bothering people. But not everyone is like this, so if you are good at making acquaintances and friends, give Goodreads a try.

Try to google "beta readers" as well and you will find other forums that claim to have people willing to read your book. I never gave this much patience because I chose to just pay someone.

TRY A FAMILY MEMBER AS A BETA READER:

If you have a family member who you can trust to give you honest feedback and gentle criticism, this is probably the best choice. Make sure it's someone who will want to do a good job for you and they will know you are counting on them. That's what I did. My Aunt Gen offered to read my books and I jumped at the chance. She read them and kept a notepad by her book and jotted down everything she thought about.

I also had a friend who needed computer help and I bartered with her for beta reading. That was also a great experience.

The trick to making working with amateurs, so to speak, work is knowing two things. (1) Your readers will feel that they have to give you some level of criticism so you have to be ready to make that work for you. I'll go into that below. (2) The second thing is that sometimes people will give you advice about writing books that come out of left field. They will not know what they are talking about, so it's important to be prepared for this. Just be ready to thank them for their ideas.

Once you have chosen a family member or friend to beat read for you, you need to direct their attention to what it is you are interested in having them do. Tell them that after they read the book, you will want to know the following 5 things:

Do you like the characters?
Is the plot easy enough to follow or was it confusing at any point?
Were there any plot holes or anything about the plot that felt unfinished?
How were the character and location descriptions?
Did my prose read easily or did you find yourself having to re-read sentences sometimes?

That's it. Let them have the book with those questions. Then after they're done, you can ask them other questions. By guiding them as to what you want to know, you will get feedback and criticism that is helpful.

I HAVE MONEY BUT NOT TIME:

If you are working, raising kids, or just working 60 hours a week, you probably have a few extra dollars and will need to get someone two help you for a reasonable price. There are full industries that have sprung up around the entire self-publishing industry, but it's important to know how not to be ripped off!

I used Fiverr.com for my beta readers. I found someone who was willing to read my book and give me feedback. The person I chose read the book in Microsoft Word and she used commenting in the Track Changes feature. I hadn't thought of this myself at that point. She commented all throughout the book. This was so valuable because it was like being in the reader's head when she read the book.

I gave her my list of 5 questions above and between her answering the questions and commenting throughout the book, she did a great job. She charged me $80. This was back in 2022 so it may have gone up to $100, but I believe it's still worth it.

I have become a repeat Fiverr user as I have had nothing but good experiences on their website.

Here is a video you may like where I go over pretty much the same material I just explained in the blog post.

MYSTERY NOVEL BRAINSTORMING WORKSHEET

This worksheet is geared for those who want to write a mystery or crime novel. Even those wanting to write literary fiction, you will need some level of mystery or suspense to keep readers hooked into your story. Literary fiction is about character studies and life studies than technical mysteries, but every book needs at least some level of suspense or surprise every so often to keep a reader’s interest. Even in a slice-of-life novel or a family saga, there needs to be something that is mysterious about the plotline.

THE PURPOSE OF THIS WORKSHEET:

When I first decided to write a novel, it took me one full year (I’m not kidding!) to even come up with a crime. Today, using these methods I’m about to reveal, it only takes me two to three days to think up three or four mystery scenarios.

My wish is that this worksheet will help those beginners who don’t know where to start and are still trying to think of a good crime.

THE LISTS | CHOOSE FROM COLUMN A AND COLUMN B:

Below I have lists of crimes and also mystery genres. This list is meant to jog your memory and get your creative juices flowing. All of the crimes can be swapped into any genre. The list at the bottom is of multiple genres, but this is not an exhaustive list by any means. Just look at the categories on Amazon to get a feel for how many book genres there are today.

START THE WORKSHEET BY CHOOSING A CRIME OR MYSTERY:

Let’s talk about how to use this work sheet. Choose a crime or mystery from the list below and make up a potential perpetrator. Don’t waste time on what he or she looks like. Then start asking the following questions:

Why would this person want to commit this crime?
What could be going on in his/her life that would make him/her feel they needed to commit this crime?
How would he want to cover his tracks?
What specific knowledge would a character need to pull off a crime or swindle like this? In other words, is he/she an accountant and that makes it easier to commit a financial crime?
Then ask: Who would need to help him or give him/her cover? Add necessary characters and think about a connection. Is it a family connection? Is it a romantic connection?

THE NEXT SET OF QUESTIONS TO ASK:

Once you have a perpetrator and the cast of necessary characters, then it’s time to answer the following questions:

What could go wrong in the commission of this crime that would create tension or mystery? (He drops a glove or a drop of blood.)
How will these clues ultimately lead to his/her exposure? (How will this clue be found?)
How can this end in a way that would let justice prevail? (How and who will find the clue?)
How will the culprit ultimately be caught? (Is he cornered by an accuser? Is he arrested? Does he confess?)
What is one clue that can be minimized in the beginning of the story but will turn out to be the one who catches the bad guy?

NEXT SET OF QUESTIONS:

List the things that could go right for the perpetrator -- like a second, more-likely suspect pops up and suddenly all eyes are not on the real culprit anymore?
Could there be other likely suspects that would also have motivation to commit the crime?
As the story grows, add whatever crucial characters are needed (witnesses, husbands, wives, bosses, helpers, etc.) who you will need to make the crime and solving of the story happen.
If you get this far, it means that you have a viable storyline.

THE SKELETON OF THE CRIME:

Before you exert too much energy fleshing out any character or story details, be sure to check to make sure you can design a three-prong storyline out of this budding storyline. One prong will be a red herring storyline, someone who may look guilty, but is exonerated in the middle or end of the story. The second prong is a second suspect or a wrong suspect who will look guilty for a large segment of the storyline. And the final prong will be for the real culprit. In order to have a story that works, you will need a believable crime that can meld these three prongs into one suspenseful story.

As you use this worksheet and these techniques, a crime skeleton will emerge. Some attempts at this will go flat in the early stages for any number of reasons. But some storylines will begin to almost shape themselves.I always make four believable storylines and then choose the best one. Then I know I have the best of my ability at that time in my life. Once you know you have a storyline and a lineup of stick figures and character roles that can technically pull off the mystery, so to speak, then you can begin to build real characters and an actual story.

THE CHARACTERS BUILD THEMSELVES:

Once you know what will be needed for the three-pronged storyline and what traits the lead characters will need to play out their parts, the characters will start building themselves into two-dimensional characters. You can take the characters up to deeper, three-dimensional characters as you flesh out your main story and subplots.

LIST OF MYSTERIES, CRIMES & GENRES

I hope this is helpful. Once you know you have a workable storyline, then it’s time to take a look at my Ultimate Character Development Worksheet. This will help you bring the stick figures to three-dimensional with a full character arc.

Writers Tip – How to Do Advance Reader Copies

Is there anything worse than staring at an empty page and not knowing where to begin? I don't think so.

When I was new, I liked the idea of offering an Advanced Reader Copy of my book. It sounded so easy. It is easy -- but, there is a lot of planning involved and you need the right verbiage to ask for a favor without putting your readers off 🙂

PLANNING IS THE KEY:

When I was new, I was so anxious to release my eBooks. Now that I've been doing this for a few years, I realize that the planning behind a book is crucially important. So my tip to newbies is to wait until you have the book back from the editor and the proofreaders. Only then are you ready to release as an ARC Copy.

WHY THE DELAY?

The delay is for "reading time" and "pre-order time". Both of these strategies will help you get reviews and drum up some buzz about your new book. You don't want to miss out on posting about your book on social media with the following hashtags: #comingsoon, #newrelease, #releasedate, #ARCreaders, #preorders, #freeebooks -- and more!

EIGHT WEEKS?

Why eight weeks? You need to gather readers for at least two to three weeks to send them the book. They need at least two to three weeks to read the book. That takes you to 6 weeks. Now, if you are a beginner, I'm suggesting you plan your release eight weeks out.

If you will be using Bookfunnel or SiteOrigin to send out the book, you'll need time for people to find it as the authors all send around the newsletters about the promotion at a different time.

Now, if you have been writing and releasing books for awhile, you can probably get this all done within 6 weeks. I'll leave it up to you to figure out how you want to do it.

UPLOAD YOUR BOOK TO AMAZON WITH A PRE-ORDER DATE.

Only set the eBook for pre-order. I tried to set the paperback once, but that went live! So only do the eBook. Once you upload it, record your ASIN number.

ADVANCE REVIEW COPY – VERBIAGE FOR AN INVITATION FOR ARC READERS:

Dear Readers:

I have finished BOOK TITLE. This is Book 3 in BOOK SERIES NAME.

I'm sending this email to my newsletter subscribers to see if anyone is interested in getting a free copy of the book in exchange for agreeing to read the book before it is released. The release date is RELEASE DATE.

Below is a description of the book to see if you would like to read it:

[Add in the description you plan to use at Amazon KDP. Don’t let it be too long, maybe 4 medium paragraphs at the most]

Above is an ad I used on Social Media and on my website when I was looking for ARC readers for Murder in the Car Wash. I had over 25 people sign up. For newbies, that's a lot. Not for Steven King or Nora Roberts, but for new self-published authors? It's a lot.

ADD CONTACT INFO:

In the ARC copy, I use a page called Note to Reader where I thank them for reading the book. I add in a few words about liking to interact with my readers, and add my email in case any of them want to let me know what they thought about the book.

If anyone takes the time to email you and point out a typo or grammar mistake that got by the editor and proofreader, thank them. I also add them to the Acknowledgement Page in the book!

THE RELEASE DATE HAS ARRIVED:

During the time you're waiting for your ARC readers to finish reading the book, find time to prepare your Paperback and Hardcover manuscripts. This way, you can upload them on the day after your eBook release.

Why the day after? I never trust things 100% -- a bit paranoid in today's world. Maybe Amazon will have a website glitch, etc. I want to make sure the book is released before I send the emails to my ARC readers or publish my Hardcovers or Paperbacks.

WORDING FOR THE EMAIL INVITING READER TO DOWNLOAD AN ARC COPY:

Here is an example of wording to ask for a review:

Dear Advanced Copy Readers:

The day has finally arrived! BOOK TITLE has launched on Amazon on RELEASE DATE. I hope you all enjoyed the advanced copy of the book. I would be so grateful if you would take the time to leave a review. Here is a direct link: http://www.amazon.com/review/create-review?&asin=B0B3Y2WH9G.* (See below)

I'd like to take one final opportunity to thank you so much for participating in my launch team for this book. A couple of you have gone the extra mile in sending an email pointing out a typo and grammatical error or two, which is invaluable. The book was professionally proofread before the ARC release, but a few errors still got through the professionals, but my team found them!

I'm working on a new murder mystery series and also working on [new project if any]. I will surely contact you all when these books are ready to go in the hopes you will have the time to participate on another launch team!

DON'T FORGET TO PUT A LINK TO LEAVE A REVIEW IN YOUR FINAL MANUSCRIPT!

HOW TO CREATE A REVIEW LINK FROM AN ASIN NUMBER:

Below is the review link for my Car Wash book. Each review link is created the same way. Your link will be this link with your ASIN number.

Just copy this link starting from the http all the way to the asin=. Then substitute your ASIN for my ASIN, as shown below:

http://www.amazon.com/review/create-review?&asin=YOURASINHERE

Book Formatting – Ebook, Paperback & Hardcover

In this blog post I will explain how to go from an eBook template, to a Paperback Template and then to a Hardcover Template. What is the benefit of this? By doing it this way, you don't have to start over each time with a different template and redo all of your styles!

REMINDERS FOR ALL MANUSCRIPTS:

LET'S START WITH THE EBOOK MARGINS

EBOOK COVER SIZE: 1600 X 2560 – 300 dpi
If you will be using a cover on the web, make a copy of your eBook cover at 72 dpi. This will make your cover images faster to upload and download on the web.

I use an 8.5 x 11 size paper but I have seen videos saying you can use the size of your paperback. But I'm teaching people the way I do it. To get to these settings, Click on the Layout Tab > Margins > Custom Margins. Below is a picture of the settings that I start with.

This formatting has no gutter and the pages are completely centered. That's why I use this formatting.

NEXT STEP: Spend time changing your styles. You will need the following:

Normal - with indent of .02"
Normal-no-indent - for first paragraph after Chapter
Book Title
Book Subtltle
Book Author
Scene Ending, if applicable

I take away all of the styles that I won't be using. This makes your template more sleek. You don't have to comb through all of these styles that you will never use. In order to delete them from the gallery, right click on the style and choose to remove from the gallery.

FORMATTING THE PAPERBACK:

KDP suggests you use Kindle Create to make the manuscript, but it was always too finicky for me. I use the same manuscript size for the paperback, 5.81 x 7.81 and just use only page breaks, no headers and no page numbers. I haven’t ever had a problem.

The following pictures are for the eBook and the Paperback. I’ll write them below.

FORMATTING FOR EBOOK SPECIFICALLY:

Use simple page breaks. Don’t add page numbers or headers

FORMATTING FOR PAPERBACKS:

You need to use section breaks at the end of each chapter so that your chapter pages are on the right hand side in the real-world paperback. That is considered an “odd page” The book title is the first page and you want that on the right-hand side.

You need to put in page numbers and headers for the Paperback.

You need a full total of pages. By skipping some even pages and numbering the first pages with Roman numerals, be sure you take the total page count from the bottom of your Word document. It will be more than your pages in the book. That is the number you will need to go to the Paperback book cover calculator

CHANGES FOR THE HARDCOVER MANUSCRIPT:

FORMATTING FOR BOOK COVERS:

Paperback Hardcover Book Cover calculator: https://kdp.amazon.com/cover-calculator

Once you have the number of pages of your paperback, go to the calculator at the link above, and click through the calculator and choose what you want.
Then choose the proper trim size. I use Width: 5.06"
And Height: 7.81". The proper size for your Paperback and Hardcover should be determined by the average in the genre of books you are writing to.
If you use 6” x 9” for your paperback, then you can use the same manuscript for the Hardcover and only have to redo your Hardback Book cover
Tip if you are using Gimp: Once you create your book cover graphic in layers, save the Gimp file and export to a jpg. Then open the jpg separately and export and save a PDF. I say this because when I was new, I was hours and hours trying to figure out why my text kept getting thrown off-kilter.

Self-Publishing Tip – Cover sizes

I chose to write this blog post for new authors who struggle, like I did, when it comes to getting things together right before self-publishing your own books. I managed to flip upside down when it came time to uploading and publishing.

One reason I went upside down was because I was nervous about doing something I wasn't familiar with. The second reason was that I had done so much research that I was overwhelmed with information and I had the information in different places. Sheer confusion.

WHAT DO YOU ABSOLUTELY NEED TO UPLOAD AN EBOOK COVER AND A PAPERBACK COVER ON KDP.AMAZON.COM?

The ebook cover needs to be 2560px (height) x 1600 px (width). The instructions say the ebook only has to be 76 dpi, but I always make sure mine are 300dpi. It's just more high quality. Amazon has a way of compressing them and they always look good online, so I would suggest you do the same.

It's all about the size.

76dpi, 150dpi and 300dpi - What's the difference?

The difference is size in dots per inch. Without getting too technical, which isn't necessary, 76dpi is the most common size to use online, on websites, anywhere that you want your pictures to load fast.

150dpi is a bigger size, and that is seen sometimes online. But that would usually be used for someone publishing actual artwork or photography.

300dpi is what a printer would need to print a color copy of anything.

72 dpi is referred to as "low resolution" and 300dpi is considered high resolution.

IMPORTANT LINKS TO KEEP HANDY:

Amazon offers a Cover Creator, but the covers are template based and it's best to learn how to use Gimp or some other free graphics program in order to make a cover. They aren't hard to do. Stay tuned for videos on how to easily make a cover.

The information about formatting in general begins at this link.

The paperback calculator is at this link.

Self-Publishing Tip – How to Add Chapter Header Graphics

START WITH A SIMPLE WORD FORMAT

I've been struggling with trying to do this for about three years! I finally figured it out, thanks to some other YouTubers, one of which was Derek Murphy -- who knows all things when it comes to self-publishing!

I write in Scrivener and when it's time to proofread, I compile into Word and do the proofreading and editing there. So I start with simple formatting. This simple formatting will make adding the chapter graphics easier. You need to trust me on this. You will want to embed your fonts in Word also.

We will be going from DOCX to an ePub file. So as a reminder, make sure you do your Table of Contents using the Heading 1 links. I only have 3 pictures that I use in my books. One is a small publishing icon, one is a small scroll I use on the Note to Readers page, and the last one is the Chapter Graphic itself.

IMPORTANT: One more reminder to do your Table of Contents in Word using the links and Heading 1. If you forget this, you will have to redo the entire process I'm showing you! (Speaking from experience)

IMPORTANT: See above. Leave one blank before your Heading 1/ Chapter Titles. You will thank me for this later!

IMPORTANT: Only add one chapter header picture right before Chapter 1. Make sure it is wrapped “top and bottom” and also aligned to center. See above picture.

Save the document as a .DOCX file.

CONVERT TO A ePUB

I use a service called convertio.ca. (https://convertio.co/) I believe you can use this once for free, but I pay for it as I use it all the time. If you search for 'free ebook converter', you may find another free ebook converter. I used to use a Chrome extension that was similarly named, convertio or something, but it stopped working for me. You can see if they have another one in the app store if you don’t want to pay to convert.

Go to https://convertio.co/ and upload the manuscript.docx file and choose to convert into an ebook and then choose ePub. Then click on the convert button. It may take a few minutes to throw up a download button.

NOTE: During this process, your ePub will pull in all of your pictures and separate your chapters into separate files. That’s why you only want to add the one chapter picture. You can use the same one over and over in your document and keep the transfer cost down.

Once this is done, click on the download button. It will most likely save to your download folder. If you want to download it into your manuscript folder, you will need to choose that folder. In any event, it will be downloaded onto your hard drive.

DOWNLOAD SIGIL PROGRAM - THEN OPEN IT:

ONCE IT IS DOWNLOADED, open your Sigil program. If you don't have it yet, it's a free download. Go to https://sigil-ebook.com/sigil/download/ and download your version.

Once it's downloaded, open the program up. When it opens up, it will be sort of blank, like above. This is what a blank ePub document looks like. We won't be using the blank document.

Click on File => Open => Choose your recently-downloaded manuscript.ePub file. It will open it up in the Sigil program.

Once you open your manuscript epub file, it will pull in all of your chapters as individual html files.

Then there is a Styles folder. We will be making changes to the individual html files, the Title pages, and the stylesheet.css. Be sure to use the style sheet I have highlighted to the right.

Your images from your eBook will be pulled into the Images folder by the convertio process. You will be using the one chapter header graphic over and over. You have everything you need to begin to format the chapter titles.

LET'S ADD THE CUSTOM STYLES:

You will have to type out these codes. Each digit and space is important. If you forget one semi-colon or bracket, the codes won't work. So double check your work before you copy and paste into the Styles document.

DIRECTIONS: Go to the File Listings on the left side. Find the Styles folder and double-click on the stylesheet.css file. When it opens, scroll all the way to the bottom of the file.

Copy and paste the above coding into the page and save. There is a save icon on the top menu of the Sigil program. Or you can use Control S to save.

** See below for further coding explanation

FIX THE TITLE PAGES:

Nowt that we have saved the new css codes, it's time to change the files to pull in the new coding.

Looking at the diagram above, double click on the first file, marked index_split_000.html. This is the first page, which is my Book Title page. Now, even though I have coded this in Word to align to the center of the page, the ePub converter ignores this and throws my title onto the top of the page.

So I will change the class name from whatever it is (this will be auto-generated by your ePub converter) to "book_title". (Note: Be sure to use an underscore, not a dash) This will then move the title down 20% from the top of the page. I use 20% because when someone reads on a tablet in landscape, I don't want the title to disappear from the page. By moving it only 20% down, it is still 'above the fold'. If you don't understand this, don't sweat it.

I do the same thing on the second Title Page in my manuscript. Make the same change to "book_title". Changing the class name to "book_title" is the only change you need to make.

NOW WE WANT TO ADD THE CHAPTER GRAPHICS:

Double click on the first chapter page in the document above. There will be auto-generated html coding referencing the picture. If you look below, I have changed the coding to reference the class of "image_centered". That's the only part of your coding that needs to change.

Once you have made this change, copy this to your clipboard. (Control C).

One by one, you want to double-click each chapter to open it, and copy and paste this coding right above the CHAPTER 2, CHAPTER 3, CHAPTER 4, etc, in each file. It will be a little time consuming, but believe me, it is MUCH EASIER than hoping and praying that you can get a converter to get the spacing and alignment right.

Once you have finished each one, you can then save your work, and email it to your Kindle account and check it on your ereader and on your cellphone. I have had a perfect conversion using this method.

I hope I have helped you save all the frustration and hair-pulling I did in searching for a way to do this!

** FURTHER EXPLANATION:

The css codes added some alignment codes, to make sure they are centered. The max-widths of 25% are to make sure my publisher icon is not too big, and the max width of 60% is to make sure the chapter header graphic does not come up too big. The rest you don't really need to know, but if you are curious, you can go to W3School CSS to learn more.

These codes are used to style my chapter graphics, the book titles and the small publisher icon and another small graphic I use. So if you are only adding the chapter headers, you will only need to add those codes.

HOW TO BRAND YOUR BOOKS:

LET'S START WITH BRANDING BOOK COVERS:

ADDITIONAL BRANDING IDEAS:

IF YOU SELF PUBLISH YOU CAN REDESINE A COVER AT ANY TIME

NOW LET'S TALK ABOUT BRANDING THE INSIDE OF THE BOOK:

CHOSING FONTS:

STYLIZING YOUR EBOOK MANUSCRIPT:

DROP CAPS VS. FOUR WORDS CAPITALIZED:

UPLOAD AS AN EPUB FOR MORE CONTROL IN EBOOKS:

FORMATTING PAPERBACKS & HARDCOVERS:

A FEW LAST TIPS ON BRANDING:

CONCLUSION:

BRANDING COVERS:

BRANDING THE MANUSCRIPT:

EASY FLOW EBOOKS:

PAPERBACKS & HARDBACKS:

SHOULD YOU MAKE THEM ALL THE SAME?

HERE IS A SNAPSHOT OF THE PAPERBACK & HARDCOVER MARGINS:

CHANGES FOR THE eBOOK:

REMINDERS FOR ALL MANUSCRIPTS:

WHERE TO FIND BETA READERS DEPENDS ON TWO THINGS:

I HAVE TIME BUT NO MONEY:

TRY A FAMILY MEMBER AS A BETA READER:

I HAVE MONEY BUT NOT TIME:

THE PURPOSE OF THIS WORKSHEET:

THE LISTS | CHOOSE FROM COLUMN A AND COLUMN B:

START THE WORKSHEET BY CHOOSING A CRIME OR MYSTERY:

THE NEXT SET OF QUESTIONS TO ASK:

NEXT SET OF QUESTIONS:

THE SKELETON OF THE CRIME:

THE CHARACTERS BUILD THEMSELVES:

LIST OF MYSTERIES, CRIMES & GENRES

Sign Up Below to Download the Brainstorming Form

LIKE WHAT YOU SEE? WANT TO SIGN UP FOR MY NEWSLETTER?

PLANNING IS THE KEY:

WHY THE DELAY?

EIGHT WEEKS?

UPLOAD YOUR BOOK TO AMAZON WITH A PRE-ORDER DATE.

ADVANCE REVIEW COPY – VERBIAGE FOR AN INVITATION FOR ARC READERS:

ADD CONTACT INFO:

THE RELEASE DATE HAS ARRIVED:

WORDING FOR THE EMAIL INVITING READER TO DOWNLOAD AN ARC COPY:

DON'T FORGET TO PUT A LINK TO LEAVE A REVIEW IN YOUR FINAL MANUSCRIPT!

REMINDERS FOR ALL MANUSCRIPTS:

LET'S START WITH THE EBOOK MARGINS

FORMATTING THE PAPERBACK:

FORMATTING FOR EBOOK SPECIFICALLY:

FORMATTING FOR PAPERBACKS:

CHANGES FOR THE HARDCOVER MANUSCRIPT:

FORMATTING FOR BOOK COVERS:

Cover Sizes - Which Comes First?

It's all about the size.

START WITH A SIMPLE WORD FORMAT

CONVERT TO A ePUB

DOWNLOAD SIGIL PROGRAM - THEN OPEN IT:

LET'S ADD THE CUSTOM STYLES:

FIX THE TITLE PAGES:

NOW WE WANT TO ADD THE CHAPTER GRAPHICS:

** FURTHER EXPLANATION:

WHERE TO FIND BETA READERS
DEPENDS ON TWO THINGS: